Honey Baked Ham Jobs

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The Honey Baked Ham Company, LLC Digital Marketing Analyst in Alpharetta, Georgia

Here at HoneyBaked, we believe in "we" over "me" and in paying it forward. Making a difference and keeping it fun are part of our DNA. Being authentic in everything we do and in living our Values in full view of the community we serve is just who we are. If that's who you are, too, then this could be the place for you.

We're looking for a Digital Marketing Analyst to join the team. Our perfect candidate will thrive in a fun and casual environment, pay it forward daily, and add value to the company by supporting the marketing team with the development of personalized marketing strategies and other strategic decisions. Your role will impact HoneyBaked by helping customer-facing programs uncover insights that feed strategic decision makers with critical information and data used to drive our business forward. For now, this role will work from home, with plans to eventually be based in our offices in Alpharetta.

WHAT YOU'LL DO

  • Partner with IT to develop consolidated data warehouse, customer data mart and analytics sandbox

  • Identify and collect data to measure & analyze return-on-investment across several key marketing and business initiatives including but not limited to websites, email, SMS, social, and paid media to aid in the development of future strategies

  • Provide recommendations on analytical methodologies and frameworks to be utilized for various analytical projects--including our customer database solution

  • Develop, execute, and maintain a standard process necessary to support CRM analytics

  • Generate reports, documentation and insights as part of the analysis process. Produce expected performance measures including lifts, efficiencies, and other measures

  • Troubleshoot issues with data cleanliness, data feeds, and other Analytics outputs

  • Review, analyze and present qualitative and quantitative analysis and data to internal and external stakeholders

  • Leverage story-telling skills to deliver insights that are clear, concise and actionable

  • Work cross-functionally with members of IT and Finance to create actionable data

  • Identifying and engaging in opportunities to grow knowledge and skills related to best practices in analytical technologies, methodologies, verification, knowledge of data sets, drawing insights, and communicating learnings

YOUR TRACK RECORD

Bachelor's in Business, Marketing, Data Analytics or related. 5+ years' experience in one or more areas such as ecommerce marketing, retail marketing, and customer relationship management (CRM). 5+ years of Data Analytics experience and 3+ years' experience with digital channels and how they work together (SEM, SEO, Social, Shopping, Display, Email etc.)

  • Strong quantitative skills and demonstrated ability to apply logical thought process to problem solving

  • Strong analytical skills

  • Strong database (SQL skills)

  • Strong quantitative skills and demonstrated ability to apply logical thought process to problem solving

  • Experience working with and utilizing Google Analytics and attribution solutions

  • Experience with Tableau, Power BI, Google Data Studios or a similar tool and ability to create data visualizations that clearly highlight patterns and insights

  • Ability to analyze, synthesize and distill large volumes of data down to key takeaways

  • Highly adept with Excel and PowerPoint

  • Strong presentation and communication skills

  • Intellectually curious

WHAT WE OFFER

Competitive salary and benefits plan, including a great employee discount. A culture where doing the right thing is the only thing to do...and where you can have fun (Really. It's in our Values. #notstuffy). A completely casual work environment - jeans and sneakers are just fine!

We're proud of our company and to be an equal opportunity employer. Applicants for employment are considered without regard to race, sex, color, citizenship, national origin, religion, age, marital status, disability, military/uniformed service, sexual orientation, gender identity or expression or any other protected class under applicable federal, state or local law.

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